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The rise of a new Fashion Brand (plus free food and wine)

Hosted by a member of the Florence Fashion and Design Group
Event Cover Photo
Took place 2 months ago
Wed 06 Feb 19:30 - 21:00

Ready to Join?

Next Wednesday we are having a relaxed evening of nibbles, drinks and a bit of banter here at our office in Florence, and we'd like you to come along.

Sofia will be conducting a short-but-sweet focus group (small discussion group) about a new fashion brand that is launching its new collection of handbags and shoulder bags . The focus group should last no longer than one and a half hours.

IMPORTANT: this is definitely NOT a sale.
You will not be able to buy the times during the session.

The focus group will provide an opportunity for you to find out about the process of meeting women aesthetics fancy, while designing fashion accessories.

In particular, we would like to know:
- your perception about style and materials
- what matter most for you while choosing a new handbag
- what is the price you would be expecting

The ideal participant is: woman, 35y or older, preferably an expat living in Italy.

More background information will be sent to those confirming attendance before the focus group.

Your views will remain completely anonymous and will be used to help the brand to meet women aesthetics fancy.

If you would like to take part in the focus group on Wed 6th February please let us know by contacting us at the number below (ask for Florin), or by sending me a message.

To ease the conversation, we are offering free food and wine and drinks to all participants.

So come on down and have fun with us while getting a better grasp of this new emerging fashion brand.

Yours faithfully.