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Behavior Design

Hosted by the Consul of the Gothenburg Professional Networking Group
Event Cover Photo
Took place 2 months ago
Sat 14 Dec 10:00 - 13:00

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Hello Group,

Have you heard of Nudge or Nudging?

Nudging is a soft technic meant to help people make better decisions for themselves, for the environment, or even for the company. But how?

“A nudge is any aspect of the choice architecture that alters people’s behavior in a predictable way, without forbidding any options or significantly changing their economic incentives” -- Richard Thaler, Nobel prize in economic sciences in Protected content

If you like to spend time exploring nudging experience with me, join me on my morning coffee ride and we dig into the topic of Nudge.

Attendee Fee - the coffee 45 SEK / person.

Cheers,
Wendy