The self-described avid diver and eco-warrior’s career took off in Protected content , when she was recruited by Six Senses Hotels Resorts Spas. Monica measured quality assurance across the brand, based out of Six Senses Zighy Bay, Oman, before creating the company’s first onsite position in public relations. Management maintains that her innovations directly contributed to the resort’s stellar recognition from the World Travel Awards, Middle East Hotel Awards, Condé Nast Traveller Reader’s Survey, and TripAdvisor. In January, Protected content was promoted from the hotel level to country-level management, as the brand’s only country-wide Director of Marketing and Communications-Vietnam, where she oversees PR and marketing for three resorts.
Previously, Monica worked her way through an honors bachelor’s degree, working at several international luxury destination resorts in Stowe, Vermont, then spent five years gaining spa operations experience in Los Angeles. Next, it was off to Switzerland. She earned an MBA in hospitality management / marketing from Les Roches International School of Hotel Management. She again graduated with honors as Class Delegate and Vice President of the student society.
Monica currently resides in Ho Chi Minh.
SIX SENSES HOTELS RESORTS SPAS—Vietnam
• Increased Klout scores for every resort within six months of taskforce initiation
• Grew domestic business by up to 14 percent by driving PR focus
• Drove conversion of direct mail marketing to digital platform
• Won Robb Report Vietnam " Protected content Award: Best of the Best" for Ninh Van Bay
SIX SENSES HOTELS RESORTS SPAS—Zighy Bay, Oman
• Created company’s first onsite PR position
• Introduced resort social media—now company benchmark and part of rebranding strategy
• Signed DJ retreat that led to USD 640, Protected content media exposure
STOWE MOUNTAIN LODGE—Stowe, Vermont, USA
• Recruited to Vermont’s leading resort based on performance at affiliated spas
• Promoted to management within months of hire
Available for hire after Tet, Protected content