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User Friendly and CO2 free Car Rental (Santiago de Chile)

Yes, it sounds like software, and it's part of it.
We are incubating a innovative Car Rental program and currently working on the business model around the customer.
Please think about your car rental experience and help us by providing customer point of view.
What would make it perfect?
Do you rent just to go from A to B or is part of the traveling experience?
Do you rent a dream car or a car you may buy in the future?
Does the carbon footprint matters to you?
Feel free to respond here or by private message

Thanks!
Walter

Santiago de Chile Forum