WeChat has grown into the most popular and influential social network. There are about 6.5 million WeChat users worldwide and 75% penetration rate in Singapore.
Banning of social media like Facebook, WeChat becomes the best choice for reaching Chinese consumers.
This course helps business owners to build their brand via WeChat.
This course covers:
Law of WeChat:
1) Basic Concepts:
Introduction to WeChat
WeChat Official Account Registration Process
2) Official Account Functionalities:
1) Content Analysis:
Discussion on types of materials involved
Statistical data generation of contents
2) Content Generation Techniques:
Hands-on experience on material creation
Do’s and Don’ts of WeChat
Content quality analysis
3) Contents Categorizing
Menu generating techniques
1) WeChat V/S Other Social Media
Comparison between Facebook, Weibo, and WeChat
2) Case Study
3) Marketing Tips
*Personalized tutorial session after the course to produce best results.
Friday, 26 August Protected content 10:00 to 18:00 (SGT)
Invest China Protected content Place # Protected content Plaza 1 , Singapore Protected content
To register, visit Protected content