Want to kill two birds with one stone? Then you should aim for CSR (corporate social responsibility) and sustainable development.
Not only does it enable you to make positive contributions to society and our environment, it makes money for you as well. Sounds to good to be true? No we are actually looking at capitalism at its best. And if you haven’t jumped on the band-waggon yet, it’s high time you do since customers are increasingly expecting companies to show they care about our world and not only their next quarterly results.
Read more on Protected content and then let us know how long you believe it will take before all companies will, like Vestas and Timberland, account for not only financial but social and environmental results in their annual reports.