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Marketing Specialist / Manager Position (Riyadh)

American Franchise Restaurant in Riyadh looking for Local Store Marketing LSM specialist.
Summary: Responsible for effectively creating and managing LSM Plan and executing regional marketing plan and strategies to increase brand awareness and loyalty.

Responsibilities, include but not limited to:

 Manages brand asset touch points across all mediums including printing of menus, promotional materials, digital, etc
 Serves as a consumer expert and brand evangelist for corporate employees and franchisees in local market
 Creates and executes marketing ideas and media plan (online advertisement) based on the approved annual marketing plan within budget guidelines and documents results based on key metrics.
 Leads the execution and measurement of any e-club, PR, digital and social media initiatives.
 Assists local market franchisees to determine how to best spend their local marketing dollars in terms of vehicles, offers, measuring payout, promotion periods.
 Prepares design briefs for any upcoming local marketing campaigns and provides them to Digital Front to develop, design and create.

If you are interested please send your updated CV to: a. Protected content