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Experience is the new currency

Hosted by the Consul of the Munich Sales & Marketing Professionals Group
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Took place 2 months ago
Tue 10 Mar 18:00 - 21:00

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Communication has changed drastically: in a flood of messages, tweets and promises, real experiences count. They anchor attitudes, attract attention and create an emotional connection to brands. But how must experiences be designed in order to achieve a lasting impact in the future - real or digital?

Experts from the fields of design, live and digital discuss this with each other. What can the individual disciplines learn from each other, how do they best complete each other and how intensively can they improve networking?

The event is free of charge but subscription must be anyway done under the the link to the event: Protected content